Market Development Representative

TraceLink Inc.

0 - 2 years

10 - 11 Lacs

pune

Posted:2 hours ago| Platform:

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Skills Required

cold calling product launch outbound market development sales operations healthcare representative life sciences digital marketing ms office

Work Mode

Work from Office

Job Type

Full Time

Job Description

Understanding of how clinical trials work - different phases, what is studied in the different phases of the trials, and where commercialization fits in
Deeply research prospect accounts through public and private data sources
Constantly monitor public information sources to augment accounts, leads, and opportunities with data to enhance prospecting effectiveness for successful deal closure
Develop personalized strategies for outbound prospecting using email, cold calling, social media, and other channels to engage prospects to increase engagement and leads
Qualify and score inbound leads to identify and prioritize key companies & personas for maximum campaign effectiveness
Quickly follow up on marketing campaigns to create and maintain account intelligence briefs for Sales Executives (SEs) to prepare them for meetings
Leverage teammates (Managers, SEs, and MDRs) to develop targeted lists, call and email strategies, and messaging to drive opportunities and prospecting activities
Work with partners, including Marketing & Sales Operations, and Business Management, to enrich, cleanse, and triage account data
Engage with functions such as Business Management, Marketing, and Sales Development Representatives to understand business priorities
Document activity in Salesforce, report, and present qualitative and quantitative results every week

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