Posted:1 month ago|
Platform:
On-site
Full Time
Tutrain is seeking a highly proactive and results-driven Lead Generation Specialist who will take full responsibility for planning, strategizing, and executing all lead generation activities.This role is designed for someone who can bring high-quality student/parent leads through multiple channels and ensure a consistent pipeline that supports organizational growth.The ideal candidate should be creative, analytical, and capable of managing end-to-end lead generation operations independently.
1. Lead Generation Strategy & Planning
• Identify new platforms, methods, and ideas to generate high-quality and relevant leads.
• Analyze audience behaviour to target the right parents, students, and communities.
• Plan campaigns and content ideas that can attract genuine student inquiries.
2. Execution of Lead Generation Activities
• Manage digital outreach efforts including posts, reels, ads, messages, and community engagement.
• Maintain consistent daily activities to attract fresh leads from multiple sources
• Optimize lead flow to ensure the company receives quality, verified, and interested leads.
3. Lead Monitoring & Quality Control
• Filter out non-relevant leads and deliver only high-quality prospective inquiries.
• Track performance of all lead sources and improve weak areas.
• Maintain daily, weekly, and monthly lead dashboards.
• Ensure all leads entering the system are genuine, accurate, and relevant.
4. Research & Market Understanding
• Study competitor methods and new trends in the education and EdTech market.
• Identify parent pain points to create better lead targeting strategies.
• Explore new platforms, groups, communities, and offline opportunities for consistent lead flow.
• Experience in lead generation (EdTech preferred but not mandatory).
• Strong understanding of social media, online platforms, and digital engagement.
• Creative thinking for campaign ideas and strategic planning.
• Ability to manage multiple channels and deliver consistent results.
• Basic understanding of Google tools, CRM, WhatsApp Business, and digital marketing basics.
• Highly responsible, proactive, and result-focused personality.
• Work in a growing EdTech environment with full ownership of lead generation.
• Opportunity to implement new ideas and strategies independently.
• Attractive salary + performance incentives.
• Supportive and innovative team culture.
TUTRAIN
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