Junior Social Media Specialist

2 - 4 years

3 - 6 Lacs

Posted:22 hours ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

  • Responsibilities: Assist in developing and executing social media strategies to increase followers, engagement, and platform performance
  • Support content production tailored to platform nuances and audience preferences
  • Maintain and update social media content calendars in sync with campaign goals
  • Monitor social media platforms, respond to comments, and engage with communities to build brand affinity
  • Keep up with evolving social media algorithms, platform updates, and digital trends to optimize content strategy
  • Use social media marketing tools like Hootsuite, Sprout Social, or equivalent to manage scheduling and analytics
  • Collaborate with key stakeholders to understand social media requirements
  • Support community building and moderation efforts across key channels
  • Create and oversee social media campaigns
  • Resolve queries efficiently across social platforms with professionalism and brand tone
  • Competencies Attention to Detail: Ensures accuracy and thoroughness in all social media updates and campaign deliverables
  • Communication: Demonstrates strong oral and written communication skills
  • Effectively conveys information and ideas to team members and stakeholders
  • Platform Awareness: Demonstrates awareness of current trends, algorithm shifts, and platform features to enhance strategy
  • Growth Mindset: Demonstrates curiosity and a strong eagerness to learn, adapt, and evolve within the fast-changing social media landscape
  • Problem Solving: Identifies and resolves issues effectively
  • Demonstrates a pragmatic approach to finding solutions
  • Collaboration: Works well within a team environment
  • Actively participates in team discussions and projects
  • Adaptability: Flexible and resilient, handles various demands both planned and unplanned
  • Adjusts to new processes and tools quickly
  • Time Management: Manages multiple tasks and projects simultaneously
  • Prioritizes work to meet deadlines
  • Technical Proficiency: Basic knowledge of social media marketing tools like Hootsuite and Sprout Social
  • Continuously seeks to improve technical skills
  • Customer Focus: Understands and addresses customer needs
  • Strives to improve the user experience for social media followers

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