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Job Description

As a Junior Marketing Officer at Himalaya Agro Chemicals Pvt. Ltd., you will play a crucial role in enhancing agricultural productivity and driving sales through effective marketing strategies in the Katihar area of Bihar. **Key Responsibilities:** - Develop and implement local marketing campaigns to increase brand awareness and adoption of products among farmers. - Organize and conduct field promotional activities, such as farmer meetings, crop demonstrations, and participation in local agricultural events. - Ensure proper placement and visibility of branding materials at retailer and wholesaler locations. - Educate farmers on the benefits and application of the product range to drive demand. - Conduct market research to gather insights on farmer needs, cropping patterns, and emerging trends. - Monitor competitor activities and collect feedback to inform regional strategy. - Work closely with wholesalers and retailers to ensure product availability and smooth supply chain operations. - Assist in setting and monitoring sales targets for the dealer/retailer network. - Regularly monitor sales performance against targets and prepare timely reports on marketing activities and sales figures. **Qualifications and Skills:** - Bachelor's degree in Agriculture, Marketing, Business Administration, or related field. B.Sc. in Agriculture is preferred. - 1-2 years of sales or marketing experience, preferably in the agri-input sector. - Strong understanding of rural markets and the farming community in Bihar. - Excellent communication skills in Hindi and local dialects. - Ability to conduct market analysis and translate data into actionable insights. - Willingness to travel extensively within the Katihar district. - Self-motivated, goal-oriented, and proficient in MS Office.,

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