Jr. Digital Marketing Coordinator

The Digital Marketing Coordinator is an entry-level role responsible for assisting in the planning, execution, and optimization of digital marketing campaigns. This role provides valuable hands-on experience for individuals beginning their career in digital marketing, helping to build foundational skills while contributing to the organisation’s online presence and customer engagement efforts.

Key Responsibilities:

• Campaign Support:
• • Assist in the execution of digital marketing campaigns, including email marketing, social media, and paid advertisements.
  • Coordinate campaign materials and ensure timely delivery of assets.
  • Monitor campaign progress and assist in creating performance reports.
• Content Creation:
• • Create and schedule posts for social media platforms in line with the content calendar.
  • Assist in developing and editing content for email newsletters, blog posts, and website updates.
  • Ensure all content aligns with brand guidelines and digital best practices.
• Website & SEO Support:
• • Update website content and ensure accuracy using content management systems (e.g., WordPress).
  • Assist in implementing basic SEO strategies, including keyword research and on-page optimization.
  • Monitor website performance and suggest improvements to enhance user experience.
• Social Media Management:
• • Help manage social media accounts, engaging with followers and responding to comments or messages.
  • Track social media performance metrics and identify opportunities for improvement.
  • Research and suggest new social media trends or tools.
• Analytics & Reporting:
• • Track key metrics such as website traffic, email open rates, and social media engagement.
  • Prepare reports summarizing campaign performance and insights for the marketing team.
  • Use analytics tools (e.g., Google Analytics) to provide data-driven recommendations.
• Collaboration & Coordination:
• • Work closely with designers, content creators, and other team members to support marketing initiatives.
  • Coordinate with external vendors or freelancers to ensure timely completion of projects.
  • Participate in brainstorming sessions to contribute fresh ideas for digital campaigns.

Requirements

Required Skills & Qualifications:

1. Education:

• • A bachelor’s degree in marketing, communications, or a related field is preferred.

2. Skills:

• • Basic understanding of digital marketing concepts, including social media, SEO, and email marketing.
  • Strong organizational and multitasking skills to manage multiple projects.
  • Proficiency in tools like Google Analytics, social media platforms, and email marketing software.
  • Excellent written and verbal communication skills.
  • Creativity and attention to detail.

3. Experience:

• • 0-2 years of experience in digital marketing or related roles (internships are a plus).

Ideal Candidate:

1. Enthusiastic individuals eager to learn and grow in digital marketing.

2. Creative thinkers who can contribute fresh ideas to campaigns.

3. Team players who thrive in collaborative environments.

Why This Role is Important:

The Digital Marketing Coordinator supports the foundational efforts of the marketing team by executing and monitoring digital campaigns. Their contributions ensure the organization maintains a consistent online presence, engages its audience, and achieves its marketing objectives. This role provides valuable hands-on experience for individuals starting their careers in digital marketing.

Benefits

Benefits

• Competitive Salary
• Modern Laptop
• Ambitious and kind colleagues from all over the world
• Training and Development