Inside Sales Executive

POSITION PURPOSE:

The Inside Sales Representative is responsible for nurturing business leads, converting prospects into direct or indirect sales, and fostering customer relationships through phone, email, and digital channels. This role focuses on identifying business opportunities, understanding customer requirements, and effectively promoting the company’s products and solutions to meet revenue goals — all without the need for frequent field visits.

DUTIES AND RESPONSIBILITIES:

• Proactively identify and generate new sales opportunities via inbound and outbound calls, emails, and digital platforms.

• Understand customer requirements and recommend suitable products and solutions.

• Maintain accurate and up-to-date records in the CRM system, including lead status, customer details, and sales activities.

• Follow up consistently on leads, enquiries, and quotations to convert prospects into customers.

• Collaborate with field sales and marketing teams to support sales campaigns and lead generation initiatives.

• Build and maintain strong relationships with existing customers to drive repeat sales and upselling opportunities.

• Prepare and share quotations, product information, and technical specifications with potential clients.

• Achieve assigned sales targets, conversion ratios, and KPIs.

• Respond to customer queries and objections professionally, and coordinate with internal departments for timely issue resolution.

• Stay informed on product knowledge, market trends, and competitor activities to maintain a competitive edge.

QUALIFICATION AND EXPERIENCE REQUIREMENTS:

• Bachelor’s degree in business, marketing, or a related field (preferred).

• Proven experience in inside sales, telemarketing, or customer relationship roles.

• Strong verbal and written communication skills.

• Good understanding of CRM systems and digital communication tools.

• Result-orientated mindset with the ability to work independently and meet targets.

• Excellent interpersonal skills and a proactive approach to problem-solving