Influencing Content Creator

About the Role

creative and strategic Influencing Content Creator

Key Responsibilities

Content Creation & Storytelling

• Plan, script, shoot, and edit high-quality video, photo, and written content for platforms like Instagram, TikTok, YouTube, LinkedIn, and X (Twitter).
• Craft engaging stories that resonate with our brand voice and audience, aligning with marketing campaigns and seasonal trends.
• Create influencer-style content, including product demos, tutorials, testimonials, unboxings, lifestyle shoots, and trend-based reels.

Social Media Strategy & Growth

• Monitor social media trends, viral formats, and hashtags to generate content ideas that drive reach and engagement.
• Collaborate with the marketing team to align content with campaigns, launches, and promotional events.
• Optimize posting schedules and content formats to increase followers, impressions, and interactions across all channels.

Influencer Collaboration

• Work with external influencers and micro-creators to co-create content or participate in partnership campaigns.
• Assist in negotiating influencer deals, preparing creative briefs, and maintaining relationships with collaborators.
• Curate user-generated content (UGC) and community posts to amplify our brand voice.

Brand Consistency & Optimization

• Ensure all content follows brand guidelines in tone, style, and visual identity.
• Track content performance using analytics tools, reporting insights and making recommendations for optimization.
• Experiment with creative approaches (AR filters, memes, interactive stories) to keep content fresh and engaging.

Community Engagement

• Respond to comments, DMs, and mentions to foster an active and loyal audience community.
• Engage with followers, industry trends, and relevant online conversations to increase organic reach.
  

Requirements

Education:

Experience:

• 1–3 years in content creation, social media management, or influencer marketing.
• Proven track record of creating engaging content across Instagram, TikTok, or YouTube.

Skills & Tools:

• Strong copywriting and storytelling skills with an eye for trends.
• Proficiency in photo/video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, Canva, CapCut).
• Understanding of social media algorithms and analytics.
• Ability to shoot high-quality content using smartphone or DSLR.

Attributes:

• Creative thinker with a strong sense of aesthetics.
• Self-motivated, organized, and detail-oriented.
• Comfortable being on camera and representing the brand personality.
  

Benefits

• Flexible work schedule and remote options.
• Opportunity to grow into brand strategy, influencer management, or creative direction roles.
• Access to creative tools, workshops, and professional development.