About the Role We are seeking a creative and strategic Influencing Content Creator to join our marketing team. In this role, you will be responsible for developing engaging, trend-driven, and brand-aligned content for social media platforms to enhance our digital presence, attract new audiences, and foster strong community engagement. You will collaborate with our marketing and design teams to produce impactful visuals, videos, and written content that inspire and influence our target audience. Key Responsibilities Content Creation & Storytelling Plan, script, shoot, and edit high-quality video, photo, and written content for platforms like Instagram, TikTok, YouTube, LinkedIn, and X (Twitter). Craft engaging stories that resonate with our brand voice and audience, aligning with marketing campaigns and seasonal trends. Create influencer-style content, including product demos, tutorials, testimonials, unboxings, lifestyle shoots, and trend-based reels. Social Media Strategy & Growth Monitor social media trends, viral formats, and hashtags to generate content ideas that drive reach and engagement. Collaborate with the marketing team to align content with campaigns, launches, and promotional events. Optimize posting schedules and content formats to increase followers, impressions, and interactions across all channels. Influencer Collaboration Work with external influencers and micro-creators to co-create content or participate in partnership campaigns. Assist in negotiating influencer deals, preparing creative briefs, and maintaining relationships with collaborators. Curate user-generated content (UGC) and community posts to amplify our brand voice. Brand Consistency & Optimization Ensure all content follows brand guidelines in tone, style, and visual identity. Track content performance using analytics tools, reporting insights and making recommendations for optimization. Experiment with creative approaches (AR filters, memes, interactive stories) to keep content fresh and engaging. Community Engagement Respond to comments, DMs, and mentions to foster an active and loyal audience community. Engage with followers, industry trends, and relevant online conversations to increase organic reach. Requirements Education: Bachelor’s degree in Marketing, Communications, Media Production, or related field (preferred, but experience may substitute). Experience: 1–3 years in content creation, social media management, or influencer marketing. Proven track record of creating engaging content across Instagram, TikTok, or YouTube. Skills & Tools: Strong copywriting and storytelling skills with an eye for trends. Proficiency in photo/video editing tools (e.g., Adobe Premiere Pro, Final Cut Pro, Canva, CapCut). Understanding of social media algorithms and analytics. Ability to shoot high-quality content using smartphone or DSLR. Attributes: Creative thinker with a strong sense of aesthetics. Self-motivated, organized, and detail-oriented. Comfortable being on camera and representing the brand personality. Benefits Flexible work schedule and remote options. Opportunity to grow into brand strategy, influencer management, or creative direction roles. Access to creative tools, workshops, and professional development.