Head of Digital Marketing

Company Description

Weboin Technologies Private Limited is a leading digital marketing and web development company dedicated to helping businesses create a robust online presence. With expertise in digital marketing, website design, development, and SEO, Weboin offers comprehensive solutions tailored to meet the needs of startups and established brands. The company's mission is to enhance operational performance, enable efficient delivery, and facilitate business growth across diverse markets. Weboin’s team comprises experienced professionals from technology, sales, and marketing industries with over 100 years of collective expertise. The company specializes in serving clients in sectors such as education, real estate, medical, fashion and apparel, FMCG, technology, retail, and infrastructure.

Role Description

This is a full-time on-site role for the Head of Digital Marketing, based in Chennai. The role involves developing and implementing effective digital marketing strategies to enhance the company’s online presence and generate leads. Responsibilities include overseeing social media marketing campaigns, managing digital strategy execution, analyzing web analytics to measure performance, and delivering actionable insights. The Head of Digital Marketing will also collaborate with teams to align digital marketing initiatives with broader business goals and ensure ongoing optimization of campaigns and strategies.

Qualifications

• Proficiency in Marketing and developing innovative Digital Strategies
• Hands-on expertise in Social Media Marketing and Lead Generation
• Strong skills in Web Analytics with the ability to interpret data and provide actionable insights
• Proven leadership and team collaboration skills
• Experience in managing digital campaigns for diverse industries is a plus
• Bachelor’s degree in Marketing, Business, or a related field; advanced degrees or certifications are advantageous