Head of Brand

As the Brand Director at Graviti Pharma, you will play a crucial role in overseeing the brand identity, positioning, and communication strategies. Your responsibilities will involve leading initiatives to enhance brand equity, drive emotional engagement, and maintain consistency across various touchpoints. - Define and implement a comprehensive brand strategy in line with business objectives and market trends - Supervise brand architecture, visual identity, tone of voice, and messaging frameworks - Manage integrated brand campaigns spanning digital, print, PR, and experiential channels - Build and supervise a proficient team consisting of brand managers, designers, and content creators - Collaborate with marketing, HR, product, and leadership teams to ensure brand alignment and consistency - Advocate for employer branding and internal communication efforts to reinforce company culture and attract top talent - Oversee relationships with external agencies, creative partners, and media vendors - Utilize data-driven insights to monitor brand health metrics, customer sentiment, and competitive positioning The ideal candidate for this role should possess: - 12-18 years of experience in brand management, strategic communication, or marketing leadership, preferably with a strong background in brand-building - Demonstrated success in expanding and enhancing brands across different regions and stakeholder groups - Proven ability to lead teams effectively and nurture creative and strategic talent - In-depth knowledge of brand equity, consumer psychology, and integrated communication strategies - Strong skills in storytelling, stakeholder management, and cross-functional collaboration - Experience in employer branding, internal communications, and digital-first campaigns would be advantageous,