Growth & Performance Marketing Executive (Mid-Level)

About the Role

Paid Marketing Performance & Growth Marketing Specialist

Key Responsibility

• Plan, execute, and optimize paid marketing campaigns across

  Google Ads, Meta (Facebook & Instagram) Ads, TikTok Ads, and LinkedIn Ads

• Analyze campaign performance data to drive actionable insights and continuous improvement
• Develop and manage full-funnel ad strategies aligned with business growth targets
• Collaborate with creative, product, and sales teams to ensure cohesive campaign messaging
• A/B test creatives, audiences, and bidding strategies to improve ROAS and CPA
• Monitor budget pacing and ensure efficient allocation across platforms
• Stay updated with platform changes, new ad formats, and digital marketing trends

Requirements

• 5–7 years of experience in

  digital marketing

  , with a core focus on

  performance/paid marketing

• Proven expertise in

  Google Ads, Meta Ads, TikTok Ads

  , and

  LinkedIn Ads

• Strong analytical mindset with experience in tools like

  Google Analytics

  ,

  Google Tag Manager

  , and data visualization platforms
• Hands-on experience with budget management of atleast ₹10 Crore+ annually (preferred)
• Understanding of full-funnel marketing and user acquisition strategy
• Excellent communication and reporting skills
• Self-starter with the ability to work independently and on-site in Mysore

What we offer

• Competitive CTC: ₹7–₹9 LPA based on experience and skillset
• Opportunity to lead and scale paid marketing efforts for a global business
• A dynamic, collaborative work environment with growth opportunities
• Work on-site with a passionate team in our Mysore office

How to apply

Ready to take your paid marketing career to the next level?

Apply now by sending your resume and portfolio to hr@lydiagsimpex.com or apply directly via LinkedIn.