Key Responsibilities Plan, launch, and manage Google Ads campaigns across Search, Display, Shopping, and YouTube Conduct keyword research, audience targeting, and A/B testing to maximize performance Optimize campaigns for conversions, CPA, ROAS, and other KPIs Write high-converting ad copy and coordinate with the creative team for ad creatives Monitor and report on campaign performance using Google Ads, Google Analytics, and Data Studio Stay updated on Google Ads policies and trends Perform keyword research and competitive analysis to inform content and site structure Optimize website structure, meta tags, internal linking, and page content for SEO Manage and execute link-building strategies using white-hat techniques only Monitor technical SEO issues using tools like Google Search Console, SEMrush, or Ahrefs Collaborate with content creators to ensure SEO best practices are integrated Track, analyze, and report on SEO performance metrics Requirements Demonstrate proven experience in managing successful Google Ads campaigns Show solid understanding of SEO principles and experience in implementing them Display proficiency with tools such as Google Ads, Google Analytics, Google Tag Manager, Search Console, SEMrush, Ahrefs, and Screaming Frog Hold Google Ads and Google Analytics certifications as a preference Possess strong analytical and reporting skills Exhibit excellent written and verbal communication skills About Company: Velozity Global Solutions is not only a globally recognized IT company, it's a family representing togetherness for over two years of a successful journey. For Velozity, the definition of success is to transcend innovative ideas of people to reality with the help of our tech expertise - this is what we as a team want to be remembered for. Our vision has led Velozity to become an emerging IT company in India & the USA for delivering industry-led mobility solutions. The goal is to empower clients and businesses by creating new possibilities leveraging the technologies of today and tomorrow with the utmost quality, satisfaction, and transparency. Our enthusiasm has led us to become a top IT company in India & the USA for delivering various industry-led mobility solutions in web and mobile application development domains, leveraging futuristic technologies like the Internet of Things (IoT), AI-ML, AR-VR, voice assistants, and voice skills, DevOps & cloud computing, etc.