Google Ads Manager

4 - 6 years

4 - 6 Lacs

Posted:21 hours ago| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

Job Designation: Google Ads Manager

Role Shift Timing: 8:00 PM - 5:00 AM

Work Mode: Work From Office

Experience: 4 years to 6 years

Location: Ithum Tower, Sector 62 , Noida

Responsibilities:

  • Setting up, managing, and optimizing Google Ads campaigns, including search, display, video, and shopping campaigns.
  • Identifying relevant keywords, analyzing search trends, and optimizing keyword targeting for effective ad placement.
  • Conduct in-depth keyword research and competitor analysis to refine targeting strategies.
  • Write compelling ad copy and coordinate with creative teams for visual assets.
  • Set up conversion tracking and monitor key metrics like CTR, CPC, CPA, ROAS, and conversions.
  • Perform regular A/B testing on ads and landing pages to improve campaign performance.
  • Manage budgets and bidding strategies to ensure cost-effective spending.
  • Analyze performance using Google Ads, GA4, and other analytics tools to create actionable insights.
  • Stay updated with Google Ads updates, trends, and algorithm changes.
  • Report campaign performance to stakeholders and suggest data-backed improvements.

Required Skills:

  • Proven experience managing Google Ads campaigns with measurable results.
  • In-depth knowledge of the Google Ads platform, features, and best practices.
  • Strong knowledge of PPC, keyword research, and bidding strategies.
  • Proficiency in Google Ads, Google Analytics (including GA4), and related tools.
  • Experience with Facebook Ads, Amazon Ads, and Shopping Ads is a plus.
  • Excellent analytical, communication, and copywriting skills.
  • Ability to work independently and manage multiple campaigns simultaneously.

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