Google Ads Executive

Location:

Employment Type:

Schedule:

Experience:

Salary:

CollegeChalo is an education-focused platform that helps students discover and connect with top universities and colleges across India. We work with leading institutions to run data-driven marketing campaigns that reach the right students at the right time. We’re expanding our performance marketing team in Chennai and seeking a Google Ads Executive to drive campaign execution and optimization across multiple education verticals.

Google Search, Display, and YouTube

• Plan, set up, and manage end-to-end

  Google Ads

  campaigns (Search, Display, Video/YouTube).
• Conduct keyword research and develop compelling ad copy aligned to lead-gen goals.
• Optimize bids, budgets, audiences, and creatives for

  cost efficiency and conversions

  .
• Track and report daily metrics (CTR, CPC, CPA, conversion rate, ROAS) and maintain dashboards.
• Run

  A/B tests

  on ads, audiences, and landing pages; share insights and next steps.
• Coordinate with design/content teams for ad creatives and landing page updates.
• Stay current with Google Ads/Analytics features, trends, and policy changes.

• 2+ years

  of hands-on experience managing Google Ads campaigns.
• Strong knowledge of

  PPC, bidding strategies, and conversion tracking

  .
• Proficiency with

  Google Ads, Google Analytics, and Google Tag Manager

  .
• Solid analytical & reporting skills (Excel/Google Sheets).
• Ability to manage multiple campaigns independently and meet targets.
• Bachelor’s degree in Marketing, Business, or a related field.

• Google Ads Certification

  is a plus.

• Competitive salary based on experience (

  ₹20,000 – ₹30,000/month

  ) plus performance-based incentives.
• Opportunity to work on

  large-scale digital campaigns

  in the education sector.
• High-growth, startup environment with rapid learning and career progression.
• Certificates & recommendations (where applicable).

• On-Site (Chennai Office)

• Full-Time | Monday–Saturday | 9:30 AM – 6:30 PM

best-performing campaigns