General Manager - Marketing

• Experience Pan India in Domestic Sales and marketing of Sponge Iron, & Pellets

• Developed market for Sponge Iron, M.S.Billet, Pellet through existing Corporate Buyers / Distributers / Dealers/Agents / Consignment Agents in Chhattisgarh, Madhya Pradesh, Maharashtra, Uttar Pradesh, Gujarat, Jharkhand, Bihar, West Bengal, Orissa, Karnataka, Tamilnadu& Andhra Pradesh.

• Developed Depot/Stockyard and Consignment Agents for Madhya Pradesh, Jharkhand, Maharashtra, Gujarat, Andhra Pradesh, Tamil Nadu States.

• Coordination between Marketing, Plant, Stockyard, Dealers, Distributers, Agents and Consignment Agents.

• Experience in handling independent Steel Stockyard, sound knowledge of Dispatch, Excise, Taxation & other various procedures in Stockyard.

• Tender monitoring, tender execution, e-auction, participating in all tender opening related to Sponge Iron & Pellet Ore Attend Pre Bid Meeting & Interact with customer for clarifications required. Prepare Costing Sheet and take approval from management. Prepare Technical Bid & Price Bid required to be submitted. Attend Technical Bid Opening. Attend Price Bid Opening & Negotiation Meeting. Proper Documentation of Tenders won.

• Attending Customer Complaints at different levels. Experience in field of logistics like in areas identification of potential fleet owners

  for products of company, freight negotiation, railway logistics arrangements for larger volume, hub and scope model of transportation to have a wider reach in wider area

• Quality experience in management and coordination activities including planning, resource administration, set up of processes with good hold on ERP & SAP.

• Strong exposure in generating reports/ MIS as per the business requirements.

• Possess excellent interpersonal, analytical and negotiation skills with proven track record of utilizing a process-oriented approach towards the accomplishment of organizational goals.

DAY TO DAY MARKETING ANALYSIS :-

To achieve monthly sales target .

• To fulfil finnacial goal.

• Focus on b2b marketing.

• Brand development & agent development.

• To develop new customer.

• monitoring and analyising market trends.

• Studying competitors products & services.

• Identifying target markets & devloping strategies to communicate with them.

• Exploring ways of improving existing products & services, and increasing profitability.

• Able to respond well to pressure.

• Excellent communicator.

• Have knowledge of marketing techinues and concept.

• Managing the production of promotional material.

• Producing reports to monitor results.

• Liaising with internal dept. Such as sales & distribution.

• Presenting findings & suggestions to company directors .

• Travelling to trade shows, conferences & sales meetings.

• Supporting & managing a marketing team.

• Preparing & managing marketing plan & budget.Role & responsibilities

Key Result Areas :-

• (Finance & Commercial) and worked as Head of Contract Cell.

• Head of contract cell & responsible for all kind of outsourced services including logistics(internal & outbound),Railway siding operations & contracts, Material handling contracts, Equipment engagement, Mining operational contracts, Plant Raw Material Feeding & material handling contracts, Civil contracts, Repair & maintenance, Manpower supply, O&M contracts, Consultant engagements etc covering all aspects of services in a manufacturing set up.

Technical Skills :-

• SAP (FI & CO), Tally

• MS-Office (Word, Excel, PowerPoint)