Field Marketing Executive

Role Overview: SIEC India is seeking looking for a Marketing Executive to manage outreach across Pune for our Overseas Education Services, including English and Aptitude Test Preparation and Student Visa Support. This is a field based role for someone who is energetic, self-driven, and experienced of marketing in satellite towns. Should be proactive and passionate about building strong relationships with schools and colleges to bring in students for counseling. As a Marketing Executive, you will be the face of SIEC in Ludhiana, representing our organization commitment to helping students achieve their study abroad goals.

Location: Pune

Key Responsibilities:

1. Build strong on-ground relationships to facilitate student referrals for overseas education counseling.

2. Plan and execute marketing initiatives in Pune.

3. Drive footfall for counseling through offline campaigns, school/college presentations, and local events.

4. Ensure lead quality and assist in funneling students to the sales/counseling teams.

5. Distribute marketing materials, manage branding at partner institutions, and represent the company at events.

6. Collaborate with the internal team to align marketing activities with overall business goals.

7. Submit daily/weekly reports on visits, lead status, and partnership progress.

Experience:

1. Proven track record of school/college tie-ups in the education or test-prep sector.

2. Experience in field marketing, particularly in satellite towns.

Skills:

1. Go-getter attitude with strong networking and relationship-building skills.

2. Basic to moderate proficiency in English – should be able to comprehend and articulate clearly.

Other Requirements:

1. Willingness to travel extensively across Pune