Email Marketing Specialist

About BrandThink Studios

Social Media Management, Website Development & Management, Branding, Logo Design, Branding, Marketing Automation, SEO & GEO, and Performance Marketing

USA and Dubai

Key Responsibilities

• Build a complete

  cold email lead generation system

  from scratch.
• Purchase and configure

  email domains

  for outreach (minimum 4 domains).
• Set up

  SPF, DKIM, DMARC, MX

  , and tracking records for each domain.
• Configure and manage

  Instantly.ai

  or similar tools for outreach and automation.
• Source verified

  B2B prospect data

  (Founders, Marketing Heads, Brand Managers, CMOs, etc.) for USA and Dubai-based companies.
• Create

  personalised, high-performing cold email campaigns

  that communicate BrandThink’s value proposition.
• Optimise deliverability, maintain domain health, and monitor sender reputation.
• Conduct

  A/B testing

  on subject lines, content, and sequences for better performance.
• Generate

  qualified B2B leads

  and schedule meetings for the sales team.
• Prepare and present performance reports (open rates, reply rates, conversions, etc.).

Required Skills & Experience

• Proven experience in

  B2B cold email marketing and lead generation

  (minimum 3 years).
• Strong knowledge of

  DNS setup

  (SPF, DKIM, DMARC, MX records).
• Hands-on experience with

  Instantly.ai, Apollo.io, Lemlist, NeverBounce, or HubSpot

  .
• Prior experience generating leads for

  marketing, creative, or IT services

  .
• Excellent copywriting and communication skills in English.
• Deep understanding of

  email deliverability

  ,

  domain warm-up

  , and

  list hygiene

  .
• Familiarity with the

  USA and UAE business markets

  is preferred.

What We Offer

• Competitive salary or project-based payout

  (as per experience).

• Opportunity to work with a fast-growing global creative agency.

• Long-term role

  with

  performance-based incentives.

• 100% Remote role

  with

  flexible working hours.

• Direct collaboration with the

  founding team.