Posted:1 day ago|
Platform:
On-site
Full Time
We are seeking a highly skilled and results-driven Digital Marketing Specialist to lead our e-commerce growth and performance marketing efforts. The ideal candidate will have proven experience managing online marketplace operations and running ROI-focused digital campaigns on platforms such as Google, Facebook, and Instagram.
● Plan and execute paid digital marketing campaigns to drive traffic, sales, and customer engagement.
● Monitor and optimize campaign performance for maximum ROI.
● Track and analyze marketing performance using Google Analytics, and prepare detailed reports with insights and recommendations.
● Utilize tools such as Facebook Pixel and Google Merchant Center for campaign tracking and enhancement.
● Coordinate with internal teams for creative assets and content alignment.
● Hands-on experience with managing marketplace listings and paid digital campaigns.
● Strong analytical mindset and ability to interpret data to drive strategy.
● Excellent communication and collaboration skills.
● Experience with Google Merchant Center, Facebook Pixel, and retargeting campaigns.
● Knowledge of SEO, SEM, and content marketing best practices.
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