E-Commerce Coordinator

Department:

Job Overview:

Responsibilities:

• Platform & Store Management

  Oversee daily operations on e-commerce platforms (Shopify, WooCommerce, Magento, Amazon, Flipkart, Nykaa, etc.), including product listings, pricing, content, and inventory sync.

• Content Optimization

  Enhance product titles, descriptions, keywords, and images to improve visibility, search rankings, and conversions.

• Sales & Revenue Growth

  Drive KPIs such as revenue, AOV (average order value), cart abandonment reduction, and conversion rate improvement.

• Campaign Coordination

  Work with digital marketing teams on SEO, PPC, email, SMS, and paid ad campaigns, ensuring data-driven execution.

• Customer Experience

  Ensure a smooth checkout, payment, delivery, and return process, address customer queries and escalations promptly.

• Promotions & Offers

  Plan, execute, and track performance of discounts, bundles, upsells, and cross-sell strategies.

• Inventory & Logistics

  Coordinate with warehouses/fulfillment partners to maintain accurate stock levels and ensure timely order dispatch.

• Analytics & Reporting

  Use tools like GA4, Shopify Analytics, and marketplace dashboards to track performance, generate reports, and identify growth opportunities.

• UX & Conversion Optimization

  Implement site improvements, CRO audits, and A/B tests to enhance user engagement and conversions.

• Market & Competitor Analysis

  Stay updated with e-commerce trends, platform policies, and competitor activities to adapt strategies proactively.

Qualifications:

• Bachelors / Masters degree in Marketing, Business Administration, or related field.
• 5+ years experience in e-commerce management, marketplace operations, or digital sales.
• Proficiency in e-commerce platforms and marketplace portals with strong understanding of SEO, analytics tools, and online marketing strategies.
• Familiarity with marketing automation, user behavior, analysis tools and Knowledge of digital advertising platforms
• Skilled in MS Excel and data analysis for sales and inventory tracking.
• Excellent communication, coordination, and problem-solving skills.
• Proven ability to multitask, achieve sales targets, and improve e-commerce KPIs in a fast-paced environment.