Director & Head of Creative Production

DIRECTOR & HEAD OF CREATIVE PRODUCTION

Description

Where storytelling meets the future of filmmaking

We’re looking for a visionary who can blur the lines between reel and real — a storyteller who thrives both behind the camera and behind the prompt.

Director & Head of Creative Production

You’ll collaborate with writers, producers, designers, and technologists to bring ideas to life with equal mastery — whether it’s directing a full-scale shoot on set or crafting a visual world in the cloud. Every frame you create will be an intersection of craft, culture, and cutting-edge creativity.

Responsibilities

• Lead the conceptualisation, treatment, direction, and execution of films across live-action, digital, and AI-driven formats.
• Translate brand ideas and creative strategies into powerful visual storytelling.
• Direct shoots — from pre-production through post — ensuring every frame delivers both emotional and aesthetic impact. Across live action & AI based film-making.
• Explore and implement AI-driven workflows for previsualisation, production, and post-production.
• Collaborate with creative, strategy, design, and tech teams to develop cross-medium narratives.
• Oversee multiple projects simultaneously, ensuring timelines and creative excellence.
• Review edits, refine visual tone, and ensure films meet creative and production quality benchmarks.
• Mentor and guide in-house AI team, DOPs, editors to raise the overall creative and technical bar.
• Stay ahead of emerging trends in filmmaking, visual effects, and AI-driven content creation.

Qualifications

• 7–9 years of experience in film direction and/or creative production
• Proven experience directing commercials, branded films, or digital films.
• Strong visual sensibility and storytelling instincts with a deep understanding of cinematic craft.
• Familiarity or strong interest in AI tools for film creation, post-production, and design.
• Excellent communication and leadership with the ability to collaborate across creative and technical teams with clarity and confidence.
• Strong leadership, project management, and communication skills.
• A curious, experimental mindset with the ability to adapt to new technologies and storytelling formats.
• Prior experience in advertising or production house setups preferred.

If you believe the future of filmmaking is hybrid — part lens, part algorithm — we’d love to meet you.

About The Content Lab

The Content Lab is a Mumbai based creative agency, production house & creative content studio providing advertising and content solutions for the evolving digital space. Know more on www.thecontentlab.in