Digital Media Marketing Manager

Job Description:

We are looking for a creative and strategic Social Media Expert with a deep understanding of the dental, mechanical, and food industries. This role will involve crafting, managing, and optimizing social media content and campaigns to engage our target audiences, build brand loyalty, and drive growth across multiple channels. The ideal candidate has experience with industry-specific content and a proven track record of success in social media management.

Category: Only female candidates are preferred.

Key Responsibilities:

• Social Media Strategy & Planning
• Develop and execute social media strategies tailored to dental, mechanical, and food industry audiences across platforms such as Facebook, Instagram, LinkedIn, Twitter, and TikTok.
• Identify and monitor industry trends to inform content planning and audience engagement.
• Content Creation & Curation
• Create engaging, industry-relevant content, including posts, graphics, videos, and stories, that resonate with our audiences in the dental, mechanical, and food sectors.
• Work closely with graphic designers, photographers, and videographers to develop high-quality visuals and videos.
• Schedule and manage posts to maintain consistent, timely, and relevant content delivery.
• Community Management & Engagement
• Engage with followers, respond to comments, messages, and inquiries promptly, and build a strong online community.
• Monitor and manage online reputation by addressing customer feedback in a professional and timely manner.
• Campaign Management & Ad Optimization
• Create and manage paid social media campaigns to drive brand awareness, engagement, and lead generation.
• Continuously optimize campaigns, adjusting targeting, ad creatives, and budget allocation to maximize ROI.
• Analytics & Reporting
• Track and analyze social media performance using tools like Facebook Insights, Instagram Analytics, LinkedIn Analytics, and Google Analytics.
• Prepare and present monthly reports detailing campaign performance, engagement metrics, and actionable insights for improvement.
• Industry-Specific Research & Insights
• Stay up-to-date with social media trends, tools, and best practices in the dental, mechanical, and food industries.
• Conduct competitor analysis and industry research to refine strategies and maintain a competitive edge.

Requirements:

• Proven experience as a Social Media Manager or Social Media Specialist, with expertise in the dental, mechanical, and food industries.
• Strong knowledge of social media platforms, content formats, and best practices for engagement.
• Experience in social media advertising, including campaign creation, targeting, and budgeting.
• Proficiency in social media management tools such as Hootsuite, Buffer, or Sprout Social, and analytics tools like Google Analytics.
• Excellent communication skills with an ability to write engaging content for diverse audiences.
• Creative thinking and a proactive approach to problem-solving and trend adaptation.
• Bachelor’s degree in Marketing, Communications, or a related field (preferred).

Job Type: Full-time

Pay: ₹30,000.44 - ₹40,000.00 per month

Benefits:

• Paid sick time

Schedule:

• Day shift
• Monday to Friday
• Morning shift
• UK shift

Supplemental Pay:

• Performance bonus

Experience:

• total work: 4 years (Required)

Work Location: In person