Digital Marketing Specialist

2 - 4 years

1 Lacs

Posted:1 week ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

SEO & Analytics: Google Analytics, Google Search ConsoleJob Description:
We are seeking a results-driven Digital Marketing / SEO Executive to spearhead our online visibility and lead-generation initiatives. The incumbent will be responsible for planning, executing, and optimizing digital campaigns across search engines and social media platforms to maximize ROI and brand awareness.

Key Responsibilities:

  • Proficiency in digital advertising and analytics.
  • Ability to manage multiple platforms and campaigns simultaneously.
  • Excellent written and verbal communication skills.
  • Data-oriented mindset with strong analytical capabilities.
  • Plan and execute digital marketing campaigns across Google, Meta, and LinkedIn platforms.
  • Develop and manage social media strategies to increase brand visibility and engagement.
  • Create and optimize content for digital channels including website, blogs, and social media.
  • Monitor campaign performance metrics and prepare analytical reports.
  • Implement data-driven strategies to improve conversion rates and ROI.
  • Coordinate with creative, design, and content teams for cohesive campaign execution.
  • Stay updated on emerging digital trends and technologies.
  • Optimize website content, meta tags, and technical SEO elements.
  • Collaborate with the content and design teams to ensure SEO best practices.
  • Handle CRM platforms to manage customer data, automate workflows, and track leads

Key Tools & Platforms:

  • Advertising: Google Ads, Meta Business Suite, LinkedIn Ads
  • Analytics: Google Analytics, Google Tag Manager, Data Studio.
  • Email & Automation: Mailchimp, HubSpot, Sendinblue
  • Design & Content: Canva, Adobe Creative Suite.

Qualification:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • 2–4 years of experience in Digital Marketing, SEO, or CRM operations.

Job Type: Full-time

Pay: ₹10,000.00 - ₹15,000.00 per month

Work Location: In person

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