Digital Marketing & SEO Executive (DME)

As a Digital Marketing Specialist, you will be responsible for planning and executing various digital marketing campaigns to engage, inform, and motivate target audiences. Your expertise in marketing research and statistical analysis will be crucial in setting up and optimizing PPC campaigns on major search engines. Your role will involve optimizing web pages, managing SEO/SEM, database marketing, email, social media, and display advertising campaigns. You will measure and report on the performance of digital marketing efforts, identifying trends and insights to enhance campaign effectiveness. Collaboration with internal teams to create engaging content for different stages of the customer journey will be essential. Additionally, you will be involved in developing comprehensive digital marketing programs aligned with brand strategies and business objectives. Analyzing campaign results and providing actionable insights will be part of your responsibilities, along with generating monthly reports on the digital marketing portfolio. Your creative skills and ability to engage with online communities will play a vital role in content creation, social media management, and fostering brand loyalty. Proficiency in Campaign Management Tools, Content Management Tools, and Web Analytics Tools will be required to track and optimize campaign performance effectively. If you are a creative marketing professional with a passion for content creation and engagement, this role offers you the opportunity to drive traffic, leads, and customer retention through strategic digital marketing initiatives. Your role will involve competitive analysis, analytics tracking, and maintaining brand consistency across various digital channels. To apply for this position, please email your resume to career@stersoftsolutions.com along with the JOB CODE mentioned in the Subject Line. We look forward to receiving your application.,