Digital Marketing & Online Lead Generation Manager

Company Description

InstaLaxmi is the country's first and largest B2B Digital Gold company, specializing in developing Digital Gold platforms tailored for jewelers. These platforms are designed to enhance business performance with unique features such as loyalty programs and gamified solutions that align with consumer behavior. InstaLaxmi’s innovative approach drives increased app usage, boosting customer engagement and business growth. The company is dedicated to empowering jewelers with cutting-edge digital solutions.

Role Description

This is a full-time on-site role for a Digital Marketing & Online Lead Generation Manager, located in Thane. The role involves planning and executing digital marketing campaigns, managing social media platforms, analyzing web traffic, and developing strategies for online lead generation. The manager will also be responsible for driving brand visibility, engaging with target audiences, and monitoring the performance of digital marketing initiatives.

Qualifications

• Proficiency in Digital Marketing, Online Marketing, and Social Media Marketing strategies
• Hands-on experience with Web Analytics and data-driven decision-making
• Strong Communication skills to effectively coordinate with internal teams and external stakeholders
• Ability to identify and implement innovative lead generation strategies
• Relevant experience in B2B marketing or the jewelry industry is a plus
• Bachelor’s degree in Marketing, Business, or a related field