Digital Marketing Manager

Evergo Toursis a fast-growing organization in thetourism sector, committed to delivering high-quality travel experiences and exceptional customer service to clients across the globe. We believe in creativity, innovation, and a passion for excellence. As part of our continued growth, we are seeking an experienced and strategicDigital Marketing Managerto lead our global digital initiatives and brand presence.

Job Summary:

We are looking for ahighly experienced, dynamic, and visionary Digital Marketing Managerto lead all aspects of our digital marketing operations. The selected candidate will oversee strategy, execution, and optimization of marketing campaigns across multiple digital channels includingGoogle Ads, Meta Ads, SEO, social media, email, WhatsApp, and website marketing to build brand awareness and drive international customer engagement.

This is asenior leadership position, offering excellent growth potential and an attractive compensation package for the right candidate capable of heading the company's entire digital marketing function.

Key Responsibilities:

• Develop, implement, and manage a

  comprehensive digital marketing strategy

  aligned with company goals.
• Lead and oversee campaigns across:

• Google Ads (Search, Display, YouTube)

• Meta Ads (Facebook, Instagram)

• LinkedIn Ads & Marketing

• SEO (On-page, Off-page, Technical)

• Social Media Management

  (Facebook, Instagram, LinkedIn, YouTube, X, TikTok, etc.)

• Email Marketing Campaigns

  (newsletters, automation, drip campaigns)

• WhatsApp Marketing & WhatsApp API-based communication

• Website marketing and optimization

  for lead generation and conversions.
• Plan and manage monthly marketing budgets and ensure cost-effective ad performance with measurable ROI.
• Oversee the design, content creation, and publishing of digital content across platforms.
• Analyze web traffic, conversion rates, and campaign performance using Google Analytics and similar tools.
• Manage CRM-based lead generation, nurturing, and automation systems.
• Coordinate with designers, content creators, and technical teams to deliver cohesive and engaging campaigns.
• Monitor market trends, competitor activity, and platform updates to refine strategy.
• Present performance reports and actionable insights to senior management.
• Lead, mentor, and develop the in-house digital team to ensure consistent innovation and execution excellence.

Requirements:

• Bachelor's or Master's degree in

  Marketing, Business Administration, Digital Media, or related field

  .
• Minimum

  58 years of professional experience

  in digital marketing, with at least

  3 years in a managerial or leadership capacity

  .
• Proven expertise in:

• Google Ads & Meta Ads Management

• SEO Optimization (Technical + Content-based)

• Social Media Strategy & Content Planning

• Email Marketing Tools (Mailchimp, Sendinblue, etc.)

• WhatsApp Marketing & API Integration

• Website Management (WordPress or similar CMS)

• LinkedIn Marketing & Lead Generation

• Strong understanding of

  analytics tools

  (Google Analytics, Search Console, Data Studio, etc.).
• Excellent

  English communication skills

  verbal and written.
• Strong leadership, analytical, and decision-making abilities.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Experience in the

  travel and tourism industry

  is a strong advantage.

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