Digital Marketing Manager - Male

0 years

6 - 9 Lacs

Posted:1 week ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

  • Develop and execute the overall digital marketing strategy in alignment with client's business goals.
  • Lead market research to identify digital trends and opportunities.
  • Set clear objectives for digital campaigns, with measurable KPIs.
  • Manage and mentor the digital marketing team (SEO, SEM, content, social media, etc.).
  • Allocate resources, set performance targets, and ensure effective execution.
  • Foster cross-functional collaboration between teams such as content, design, and product.
  • Ensure campaigns are optimized to meet business objectives such as lead generation,
  • brand awareness, or sales conversions.
  • Allocate and manage the digital marketing budget effectively.
  • Lead the development of SEO strategies to improve organic search rankings.
  • Develop social media marketing strategies and campaigns to increase engagement and drive traffic.
  • Manage and grow the client’s social media presence across platforms like Facebook, Instagram, LinkedIn, Twitter, etc.
  • Use tools like Google Analytics, or social media insights to track performance and optimize strategies.
  • Regularly report on campaign performance, user behavior, and ROI to senior management.
  • Customer Experience & Engagement.
  • Optimize user experience across the website and landing pages for better engagement and conversion rates.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Test and implement new tools, platforms, or techniques to improve campaign effectiveness.
  • Work closely with sales, product, and customer service teams to ensure cohesive
  • marketing messages and alignment with business objectives.
  • Ensure digital marketing strategies are aligned with offline marketing initiatives.
  • Ensure consistency in the brand's messaging across all digital channels.
  • Ensure that all digital marketing campaigns comply with legal and regulatory

Job Type: Full-time

Pay: ₹50,000.00 - ₹80,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Food provided
  • Health insurance

Schedule:

  • Day shift
  • Weekend availability

Supplemental Pay:

  • Yearly bonus

Work Location: In person

Application Deadline: 20/07/2025
Expected Start Date: 15/07/2025

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