Digital Marketing Lead - Strategy & Performance

As the Digital Marketing Lead - Strategy & Performance at Wonne, you will be a crucial figure in driving client success and steering our marketing team towards excellence. Your role will entail being the go-to person for key client accounts, crafting and executing multi-channel digital marketing strategies, and ensuring flawless campaign delivery. Your expertise in SEO, Google Ads, Facebook Ads, AI marketing, and design acumen will be pivotal in leading impactful campaigns across various brands under Wonne. Your responsibilities will include developing strong client relationships, devising digital marketing strategies aligned with business objectives, presenting campaign strategies and performance reports, and identifying avenues for growth and enhancement in client service offerings. You will oversee the planning and execution of campaigns across different marketing channels, conduct SEO audits, implement keyword strategies, and employ performance optimization techniques to drive conversions. Your ability to monitor analytics, troubleshoot performance issues, and maximize ROI will be crucial in ensuring campaign success. In addition, you will be responsible for managing the commercial performance of client accounts, identifying opportunities for business growth, and supporting new business acquisition efforts. Your role will also involve leading and inspiring SEO, Ads, and creative team members to achieve high performance, providing guidance for skill enhancement, and fostering a collaborative and innovative team culture. The ideal candidate for this position should have at least 6 years of experience in digital marketing, with hands-on expertise in SEO, Google Ads, and Facebook Ads. You should possess the ability to independently resolve SEO and ad campaign performance issues, utilize AI tools for campaign optimization, have a keen design sense, and exhibit meticulous attention to detail. Leadership and project management experience, along with fluency in English and Kannada for effective client and team communication, are also essential requirements. At Wonne, we value innovation, collaboration, growth, impact, and quality & detail. Joining our team means being part of a culture that embraces new ideas, encourages every voice in the decision-making process, promotes continuous learning, and provides direct influence on brand growth and client success. To apply for this role, along with your CV, please include a cover page answering specific questions related to your interest in leading the Digital Marketing & Strategy function at Wonne, your experience with challenging marketing projects, your view on effective marketing strategy, your motivation for leading and inspiring a marketing team, your definition of success in a leadership role, and an example showcasing how you have contributed to a business's growth through marketing. Your application will be incomplete without this cover page, so please ensure it is included along with your CV in the same document.,