Digital Marketing Head

Job Description

Description We are seeking a dynamic and experienced Digital Marketing Head to lead our digital marketing initiatives in India. The ideal candidate will have a proven track record in developing and executing successful digital marketing strategies that drive brand growth and customer engagement. Responsibilities Develop and implement effective digital marketing strategies to increase brand visibility and customer engagement. Oversee and manage all digital marketing channels including SEO, SEM, social media, email marketing, and content marketing. Analyze and report on performance metrics to assess effectiveness of digital campaigns and identify areas for improvement. Collaborate with cross-functional teams to align marketing strategies with business goals. Manage the digital marketing budget and allocate resources effectively. Skills and Qualifications Bachelor's degree in Marketing, Business Administration, or a related field. 3-6 years of experience in digital marketing or a related field. Proficiency in digital marketing tools such as Google Analytics, AdWords, social media platforms, and email marketing software. Strong understanding of SEO, PPC, content marketing, and social media marketing best practices. Excellent analytical skills with the ability to interpret data and make data-driven decisions. Strong communication and leadership skills to manage a team and collaborate with other departments.