Digital Marketing Executive (Kochi, Kerala)

Job Title: Digital Marketing Executive

Location: Kochi, Kerala

About the Role:

We are seeking a skilled and motivated Digital Marketing Executive to join our team in Kochi. In this role, you will be responsible for planning, executing, and managing digital marketing strategies tailored for international clients. Your goal will be to enhance their online presence, generate high-quality leads, and support conversion through effective coordination with internal teams.

Your contribution will directly impact customer success, satisfaction, and long-term loyalty.

Key Responsibilities:

• Identify and understand client goals, needs, and expectations
• Generate quality leads through paid and organic campaigns on various social media platforms
• Monitor, track, and manage leads using CRM tools; ensure regular follow-up and data hygiene
• Coordinate closely with the Conversion Rate Optimization (CRO) team to maximize lead conversions
• Implement and manage social media strategies aligned with client objectives
• Analyze campaign effectiveness and prepare performance reports
• Recommend and implement innovative digital projects to improve ROI
• Stay updated with digital marketing trends, tools, and best practices

Requirements:

• Bachelor’s or Master’s degree
• Minimum 1 to 1.5 years of hands-on experience in digital marketing
• Proven experience using CRM software for lead management and reporting is a plus
• Strong knowledge of SEO/SEM, CRM tools, and Google Ads campaigns
• Excellent written and verbal communication skills
• Well-organized, detail-oriented, and able to multitask under pressure