Digital Marketing Executive

We are looking for Digital Marketing Executive for Hair and Skin care clinic.

Core Responsibilities:

• Social Media Marketing: Managing a brand's presence on social platforms (e.g., Facebook, Instagram, LinkedIn, Twitter) to build engagement and increase visibility.
• Search Engine Optimization (SEO): Optimizing website content to improve search engine rankings and drive organic traffic.
• Pay-Per-Click (PPC) Advertising: Running paid ad campaigns on search engines (e.g., Google Ads) or social media to drive targeted traffic to a website.
• Email Marketing: Creating and sending email campaigns to nurture leads, promote products, or inform customers about updates and offers.
• Content Marketing: Developing valuable content, such as blogs, articles, videos, and infographics, to attract and engage an audience.
• Affiliate Marketing: Working with partners to promote products or services in exchange for a commission based on sales or leads.
• Influencer Marketing: Collaborating with influencers to promote a product, service, or brand to their followers.
• Analytics & Reporting: Analyzing data and key metrics (e.g., website traffic, conversion rates, ROI) to assess the effectiveness of digital campaigns and adjust strategies accordingly.

Skills Needed:

• Analytical skills to interpret data and adjust strategies.
• Creative thinking for crafting compelling content and ads.
• Technical knowledge of tools and platforms (Google Analytics, WordPress, AdWords, SEO tools).
• Communication skills for writing content, interacting with clients, and managing social media.
• Project management to organize campaigns and ensure deadlines are met.

Tools Commonly Used:

• Google Analytics for tracking website performance.
• SEO Tools like SEMrush, Moz, Ahrefs for keyword research and website analysis.
• Email marketing platforms such as Mailchimp, HubSpot.
• Social Media Management Tools like Hootsuite, Buffer.
• PPC management platforms like Google Ads, Facebook Ads.

Job Type: Full-time

Pay: ₹15,000.00 - ₹40,000.00 per month

Benefits:

• Paid time off

Experience:

• total work: 1 year (Preferred)

Work Location: In person