Digital Marketing Executive

Job Description

We are seeking a creative and results-driven Digital Marketing Executive to join our dynamic marketing team. The ideal candidate will have a passion for digital technologies and all digital marketing channels. You will be responsible for developing and implementing online marketing strategies to increase brand awareness and drive web traffic. Key Responsibilities: Develop and execute digital marketing campaigns across various channels, including social media, email, pay-per-click (PPC), and search engine optimization (SEO). Analyze website traffic and modify marketing strategies to improve online performance. Manage social media platforms and create engaging content to enhance audience engagement. Conduct market research to identify trends and opportunities for growth. Collaborate with internal teams to create landing pages and optimize the user experience. Monitor and report on performance metrics using tools like Google Analytics and prepare detailed campaign reports. Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead. Qualifications: Bachelor’s degree in Marketing, Business, or a related field. Proven experience in digital marketing or related field. Strong understanding of current online marketing concepts, strategy, and best practices. Experience with marketing automation tools and email marketing platforms. Proficiency in SEO, PPC, Google AdWords, and social media advertising. Excellent communication and analytical skills. Preferred Skills: Familiarity with web design, HTML, CSS, and content management systems (CMS). Experience with graphic design and video editing software is a plus. Job Type: Full-time Pay: ₹20,000.00 - ₹30,000.00 per month Benefits: Leave encashment Schedule: Morning shift Ability to commute/relocate: Doraha, Doraha - 141421, Punjab: Reliably commute or planning to relocate before starting work (Required) Education: Bachelor's (Preferred) Experience: Digital marketing: 1 year (Preferred)