Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Coimbatore

Experience: 1 to 2 Years

Employment Type: Full-time

Job Summary

We are looking for a passionate and result-driven Digital Marketing Executive with 1+ years of experience to join our team. The ideal candidate will assist in executing digital campaigns, managing online platforms, and driving brand visibility through SEO, SEM, social media, and other digital channels.

Key Responsibilities

• Execute digital marketing strategies across SEO, SEM, social media, email campaigns, and paid ads.
• Manage day-to-day activities on social media platforms and ensure consistent brand messaging.
• Support content creation for websites, blogs, and social channels.
• Monitor and optimize website performance through SEO best practices.
• Run and track Google Ads, Facebook, Instagram, and LinkedIn campaigns.
• Analyze digital campaign performance using analytics tools and prepare reports.
• Assist in lead generation activities and improve online engagement.
• Stay updated with the latest digital marketing trends and tools.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• 1+ years of experience in digital marketing or a similar role.
• Knowledge of SEO, Google Analytics, Google Ads, and social media platforms.
• Hands-on experience with digital tools such as WordPress, Canva, or marketing automation tools.
• Strong communication, analytical, and creative thinking skills.
• Ability to work both independently and collaboratively.

Preferred Skills

• Experience with graphic design tools (Canva, Photoshop).
• Basic understanding of HTML, CSS, or website management.
• Certification in Google Ads/Analytics is a plus.