Digital Marketing Executive

0 years

6 - 7 Lacs

Posted:6 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities

  • Plan, execute, and manage digital marketing campaigns across platforms (Google, Facebook, Instagram, LinkedIn, etc.)
  • Optimize website and content for SEO and SEM to improve rankings and traffic.
  • Manage and grow social media presence by developing engaging content strategies.
  • Track and analyze campaign performance using tools like Google Analytics, Search Console, Meta Business Manager, etc.
  • Conduct keyword research and competitor analysis to refine strategies.
  • Work with designers and content creators to deliver high-quality creatives.
  • Manage paid campaigns (PPC, Google Ads, Meta Ads) to drive lead generation and brand awareness.
  • Collaborate with internal teams to align digital strategies with business objectives.
  • Maintain the company website – content updates, landing pages, and optimization.
  • Stay updated with digital marketing trends, algorithm changes, and emerging tools.

Required Skills

  • Hands-on experience with Google Ads, Google Analytics, SEO/SEM, and Social Media Advertising.
  • Proficiency in tools like Google Search Console, Meta Business Suite, Canva, Mailchimp, HubSpot (optional), and marketing automation platforms.
  • Knowledge of performance marketing, lead funnels, and digital conversion strategies.
  • Strong communication and creative thinking skills.
  • Experience in the real estate or B2C segment is a plus.

Education

  • Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field.
  • Certifications in Digital Marketing (Google, HubSpot, etc.) are preferred.
Skills: hubspot,seo,google analytics,digital campaigns,mailchimp,social media,sem,digital marketing,google ads,canva,meta business suite,social media advertising,marketing automation platforms,google search console,google adwords

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