Digital Marketing Cum Admin Executive

Job Description: Admin ExecutiveCum Digital Marketing Coordinator Company: Fridge Door Gaskets Industry: Manufacturing – Fridge Door Gaskets Location: ChennaiJob Type: Full-Time Experience: 1–3 years (preferred) Roles & Responsibilities Administrative Responsibilities: Manage lead generation and follow-up through cold calling and email outreach. Maintain proper documentation of client communications, queries, and transactions. Handle payment enquiries and coordinate with clients for pending dues. Organize and update internal records using MS Office and Google Sheets. Maintain and manage quotation records, lead closures, and invoice updates. Prepare and send proforma invoices and final invoices to clients. Ensure systematic filing (digital and physical) of client documents and reports. Digital Marketing Responsibilities: Optimize and manage the company’s LinkedIn profile and other professional platforms. Handle daily social media activities, content posting, and engagement. Post and manage advertisements across relevant online platforms. Execute SEO strategies to improve online visibility and organic traffic. Support online lead generation through targeted campaigns and digital tools. Monitor digital marketing analytics and report performance metrics. Required Skills: Proficiency in MS Office (Excel, Word, Outlook) and Google Sheets. Strong communication and follow-up skills for client interaction. Basic knowledge of SEO tools and digital marketing techniques. Familiarity with social media and LinkedIn optimization. Ability to manage multiple tasks and meet deadlines. Organized, detail-oriented, and proactive in approach. Preferred Qualifications: Bachelor’s degree in Business Administration, Marketing, or a related field. Prior experience in administrative and/or digital marketing roles. Experience working in a manufacturing or B2B environment is a plus. Language skills: Must be proficient in Hindi & English.