Digital Marketing & Business Development Specialist

0 years

3 - 6 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for a dynamic, multi-skilled individual who can take ownership of both digital marketing operations and business development initiatives. The ideal candidate will be someone who is technically strong in areas like Website Development, SEO, and Social Media Management, while also being excellent in communication, presentation, and client-facing skills.

This role is crucial to support our in-house digital marketing operations and actively contribute to the company’s growth by identifying leads, building relationships, pitching services, and closing deals.

Key Responsibilities

Digital Marketing Operations

Website Development & Management

  • Build, update, and maintain websites (preferably in WordPress/WooCommerce, Wix, Webflow, or similar platforms).
  • Ensure websites are SEO-friendly, responsive, and optimized for conversions.
  • Coordinate with designers/content creators to deliver high-quality web projects.

Search Engine Optimization (SEO)

  • Conduct keyword research, competitor analysis, and SEO audits.
  • Implement on-page and off-page SEO strategies.
  • Track performance with tools like Google Analytics, Search Console, and SEMrush/Ahrefs.

Social Media Management

  • Create, schedule, and manage posts across platforms (LinkedIn, Instagram, Facebook, X, YouTube).
  • Develop engagement strategies and run paid campaigns when required.
  • Monitor insights and prepare monthly reports.

Business Development & Client Interaction

  • Identify and research potential leads through online tools, platforms, and industry networks.
  • Make cold/warm calls, emails, and LinkedIn outreach to generate qualified leads.
  • Schedule and conduct meetings with prospects (online/offline).
  • Deliver professional presentations and service demonstrations.
  • Work with management to prepare proposals, quotations, and marketing strategies.
  • Negotiate and close deals while maintaining strong client relationships.

Internal Support

  • Act as a bridge between the digital marketing team and clients.
  • Contribute ideas for marketing campaigns and process improvements.
  • Assist in creating case studies, portfolios, and client reports.

Qualifications & Experience

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • One - Two years of experience in digital marketing with exposure to client-facing/business development roles.

What we offer

  • Opportunity to work closely with leadership and shape the company’s growth.
  • Exposure to a wide variety of digital marketing and business development projects.
  • Competitive salary + performance-based incentives.
  • Professional growth, training, and career advancement opportunities.

Job Type: Full-time

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

  • Flexible schedule
  • Leave encashment

Ability to commute/relocate:

  • Sainikpuri, Hyderabad, Telangana: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

  • Have you completed the following level of education: Bachelor's Degree?
  • We must fill this position urgently. Can you start immediately?
  • How many years of experience do you have in digital marketing?
  • How much would you rate your communication skills from 1-10 (Language: English)

Work Location: In person

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