Digital Marketing & Business Development Manager (Ayurveda & Wellness)

We’re Hiring: Digital Marketing & Business Development Manager (Ayurveda & Wellness)

Company: Indus Valley Ayurvedic Centre & Wellness

Location: Remote / On-site (Mysuru) / Hybrid

Role Type: Full-Time (open to Part-Time/Freelance for the right fit)

Experience: 7+ years in Digital Marketing and Business Development/Brand Building

Compensation: Competitive + performance bonus

About Us

We are a Wellness & Ayurveda organization offering holistic healing, Panchakarma/detox programs, and doctor-guided therapies. We serve domestic and international guests seeking natural health solutions.

What You’ll Own

Digital Growth

• Lead Google Ads & Meta Ads for high-quality lead gen (consultations, detox programs, products)

• Drive SEO & content: service pages, blogs, YouTube/shorts, email

• Build funnels: Awareness → Interest → Leads → Bookings/Purchases

• Set up landing pages, GA4 tracking, WhatsApp/email automation

Business Development & Brand Building

• Create go-to-market plans for new programs (e.g., stress/burnout, joint care, metabolic balance)

• Build partnerships with corporates, travel/medical tourism partners, wellness communities, influencers

• Own brand strategy: positioning, messaging, visual consistency, PR, awards, events

• Identify new revenue channels (B2B tie-ups, retreats, workshops, e-commerce) and deliver monthly pipeline

• Manage CRM discipline: lead quality, conversion playbooks, follow-ups, feedback loops with clinical team

What You’ve Done (Must-Haves)

• 7+ years in digital marketing and business development/brand building (wellness/health/Ayurveda/yoga preferred)

• Proven results in lead gen + ROI (Google/Meta), SEO growth, and brand campaigns

• Closed B2B/B2C partnerships; built repeatable sales playbooks

• Strong storytelling, copy, and executive-level communication

• Tools: GA4, Search Console, Ads Manager, CRM, WhatsApp flows, Canva; WordPress/Shopify a plus

Success Metrics (Your KPIs)

• Qualified leads & CPL/CPA by channel

• Bookings/conversions from campaigns & funnels

• Growth in organic traffic, keyword rankings, and branded search

• Partnership pipeline: signed MOUs, referral volume, revenue contribution

• Brand reach: mentions, PR placements, influencer collabs, event ROI

How to Apply

Email careers@ hrd@ayurindus.com with subject:

“Digital Marketing & Business Development Manager ”

Attach: Resume/LinkedIn + 2–3 case studies (CPL/ROAS/partnership wins) + links to work + notice period & CTC.

________________________________________

• #Hiring #DigitalMarketing #BusinessDevelopment #BrandBuilding #Ayurveda #Wellness #HealthcareMarketing #SEO #GoogleAds #MetaAds #Mysuru #RemoteJobs #MarketingManager