Digital Marketing And Social Media Manager

Company Description

Established in 2019, Siddhant Agrawal Label is a contemporary fashion brand dedicated to blending innovative craftsmanship with modern elegance. The label aims to empower women by creating unique silhouettes that reflect individuality and sophistication. Each design is crafted with precision, catering to the dynamic lifestyle of professional women, from busy workdays to vibrant evening events. With a commitment to celebrating power and independence, the brand offers timeless pieces that exude poise and confidence.

Role Description

This is a full-time, on-site role for a Digital Marketing and Social Media Manager based in New Delhi. The role involves managing the label's digital presence, developing social media strategies, creating and optimizing content, and analyzing performance metrics to enhance engagement and brand visibility. Responsibilities also include coordinating campaigns, managing social media accounts, and collaborating with the creative team to align content with brand objectives.

Qualifications

• Expertise in Social Media Marketing and Social Media Optimization (SMO)
• Strong skills in Content Strategy and Writing
• Excellent Communication skills, with the ability to effectively engage with audiences
• Experience with analytics tools and ability to interpret data for strategy refinement
• Knowledge of industry trends and digital marketing best practices
• Proficiency in using social media management tools and scheduling platforms
• Bachelor’s degree in Marketing, Communications, or a related field
• Previous experience in fashion or lifestyle domains is a plus