D2C Specialist

Company Description

Phab was created with a mission to make healthy snacking easy and delicious. Helmed by a nutritionist and supported by scientists and food enthusiasts, Phab produces snacks that balance health and taste. Catering to the protein needs of 80% of Indians, Phab offers snacks free of trans fats, GMOs, and harmful sugars. Their product range includes milkshakes, protein bars, energy and granola bars, and protein powders. Phab products are available in major grocery stores and online across India.

Role Description

This is a full-time on-site role located in Mumbai for a D2C Specialist. The D2C Specialist will manage and optimize direct-to-consumer channels, develop and execute marketing strategies, analyze sales data, and improve customer experiences. Responsibilities also include coordinating with marketing and sales teams to enhance online presence and drive sales growth.

Qualifications

• Experience in direct-to-consumer (D2C) channels and shopify
• Knowledge of marketing strategies and sales data analysis
• Ability to develop and execute customer experience improvement plans
• Strong coordination skills in working with marketing and sales teams
• Excellent written and verbal communication skills
• Proficiency in digital marketing tools and analytics
• Bachelor's degree in Business, Marketing, or a related field
• Previous experience in the food or FMCG industry is a plus