Creative Head

Creative Head – Roles and Responsibilities

• Lead the ideation, conceptualization, and execution of creative strategies for all marketing campaigns—both digital and offline.
• Guide and mentor the in-house creative team and collaborate with school-level creative teams to maintain creative excellence across the group.
• Act as the brand custodian, ensuring all creative assets follow the established brand guidelines and maintain visual consistency across all campuses and media platforms.
• Develop innovative campaign concepts in alignment with marketing goals, ensuring they reflect the brand’s tone, positioning, and value proposition.
• Review and elevate the quality of all creative content including social media creatives, video content, digital campaigns, print ads, newspaper inserts, hoardings, event branding, and other collaterals.
• Stay updated with industry trends, tools, and techniques to continuously innovate and optimize the group’s creative direction.
• Drive improvements in user experience and visual design across websites, landing pages, and other digital platforms.
• Ensure the integration of creativity with performance goals, working closely with the digital marketing and media teams.
• Take ownership of the overall creative presentation and storytelling for the brand across platforms.
• Work collaboratively with other marketing verticals to ensure campaigns are aligned strategically and creatively

Job Type: Full-time

Pay: From ₹75,000.00 per month

Benefits:

• Commuter assistance
• Health insurance
• Provident Fund

Schedule:

• Day shift

Work Location: In person