Creative Head Copy

Key Responsibilities

• Lead the creative vision from concept to execution across copy, design, video/film, and content for sales, brand, and retail initiatives.
• Be the custodian of Barbeque Nations brand voice and visual identity across all touchpoints.
• Develop and oversee creative assets for social media, performance creatives, emailers, website, app, in-store communication, packaging, and more.
• Partner closely with regional marketing, social media, performance, CRM, and delivery teams to translate strategy into standout creative solutions.
• Collaborate with external agencies (PR, influencer, content), freelancers, and production partners.
• Explore new formats, push creative boundaries, and use insights to sharpen communication.
• Manage timelines, workloads, and workflows to ensure timely, high-quality delivery.
• Drive freshness, consistency, and creative excellence across every piece of work.

Skills & Qualifications

• Creative thinker with strong digital-first and strategic mindset.
• Copy-led with a solid understanding of design.
• 7–9 years of experience in a creative role in advertising agencies, or other creative companies or in-house brand teams.
• Experience in Food & Beverages or Restaurant brands is a plus.
• A strong portfolio showcasing impactful work across formats—print, film/video, social, and content.
• Experience with both digital campaigns and ATL.
• Passionate about food, culture, and storytelling.
• Excellent communication and presentation skills.
• Ability to craft, guide, and lead creative executions from idea to production.
• Ability to mentor and inspire creative talent.
• Comfortable working in a fast-paced environment with multiple stakeholders.