Creative Copywriter (Freelance)

Overview

Creative Copywriter (Freelance)

• Write persuasive, clear, and original copy for digital ads, landing pages, social media, email campaigns, and brand campaigns.
• Develop and maintain a consistent brand voice across all communication touchpoints.
• Collaborate with the creative and design teams to align copy with visuals for maximum impact.
• Brainstorm campaign ideas and contribute creative concepts for marketing initiatives.
• Edit, proofread, and refine copy to ensure clarity, creativity, and brand alignment.
• Adapt writing style to suit different target audiences, industries, and platforms.
• Research competitors and industry trends to create fresh, differentiated messaging.
• Deliver copy that supports conversions, brand awareness, and audience engagement.
• Meet deadlines consistently while managing multiple freelance assignments.
• Work on additional creative writing projects as assigned.
  

Required Qualifications

• Proven experience as a copywriter, creative writer, or advertising writer (freelance/agency experience preferred).
• Strong creative writing and storytelling skills with the ability to write for diverse formats and tones.
• Ability to simplify complex ideas into engaging, persuasive messaging.
• Familiarity with digital marketing concepts, consumer psychology, and ad copy best practices.
• Experience writing for social media, paid ads, email, and web copy.
• Strong editing, proofreading, and attention to detail.
• Portfolio showcasing previous creative and campaign-based writing work.
• Ability to work independently, manage time effectively, and deliver on deadlines.
• Comfort with remote collaboration tools (Slack, Google Workspace, etc.).
• Passion for creativity, branding, and storytelling.