CPL - Enterprise Sales Lead - Global adtech platform - Gurugram

Role - CPL - Enterprise Sales

Location Udyog Vihar, Gurugram (5 days Work from office)

Need enterprise seller who understands affiliate/performance marketing ecosystem

• Enterprise seller who can pitch from first month
  
• Big 6 agency connections and relationships
  
• Understanding of CPI/CPL business models
  
• Platform selling experience (not just media selling)
  
• Boardroom presence for performance heads and CMOs
  

Alternative talent sources identified:

1. Cost-per-sale companies and aggregators
   
2. Financial services aggregators (Value Research type companies)
   
3. Influencer marketing companies doing CPS business
   
4. Second/third tier players in affiliate space (not necessarily market leaders)
   

Combination of Solution + Sales + Enterprise accounts (Large)

About our client

Our client is building Asias leading adtech infrastructure, powering growth for global publishers and marketers. Through our strategic partnership, we are scaling a CPL-first platform enabling brands across BFSI, Auto, Education, CPG and other high-value verticals to acquire quality leads at scale.

Key Responsibilities

Client Development

• Build a scalable sales motion across enterprise and mid-market brands with a focus on long-term contracts
• Identify high-growth categories (e.g., BFSI, Auto, EdTech) and build & execute a Named Accounts List (NAL)
• Engage CXOs, digital heads, and media leads directly or via holdco agency partnerships to drive platform adoption
• Build customized pitch narratives for each advertiser segment based on pain-points and gaps

Solutioning & Performance Consulting

• Translate brand objectives into performance frameworks leveraging hosted supply
• Consult the client on measurement, attribution, pixel/MMP integration, and publisher mix for effective delivery
• Collaborate with internal supply teams to ensure advertiser-fit inventory across markets.

Market & Competitive Intelligence

• Ability to analyze competitor offerings, pricing models, and performance
• Maintain deep insight into advertiser decision journeys, agency dynamics, and media buying behavior.

Key Qualifications

• Experience:

  5+ years of B2B sales experience, preferably in SaaS, marketing technology, or performance marketing solutions.

• Client Expertise:

  Proven track record in selling to BFSI, Auto, Real Estate, EdTech, or D2C brands

• Analytical Thinking:

  Strong grasp of funnel metrics, lead qualification, attribution models, and optimization levers.

• Communication:

  Ability to craft compelling narratives, present to C-suite stakeholders, and influence across functions.

• Tools Proficiency:

  CRM (Salesforce/HubSpot), analytics dashboards, partner platforms, and attribution tools.

1. Enterprise Sales / B2B Sales -

2. Performance Marketing / Affiliate Marketing (CPL/CPI/CPS Models) -

3. Agency Relationship Management (Big 6)-

4. Solution Selling / Adtech Platform Sales -

5. Key Account Management / Program Building -