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Content/Product Marketing Manager

Content/Product Marketing Manager

Cirruslabs

3 - 6 years

8 - 12 Lacs

bengaluru

Posted:1 day ago| Platform:

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Skills Required

content strategy sales sales enablement shaping product sales http content marketing management digital transformation product marketing

Work Mode

Work from Office

Job Type

Full Time

Job Description

We are

CirrusLabs

. Our vision is to become the worlds most sought-after niche digital transformation company that helps customers realize value through in ation. Our mission is to co-create success with our customers, partners and community. Our goal is to enable employees to dream, grow and make things happen. We are committed to excellence. We are a dependable partner organization that delivers on commitments. We strive to maintain integrity with our employees and customers. Every action we take is driven by value. The core of who we are is through our well-knit teams and employees. You are the core of a values driven organization. You are excited about creating change because your skills can help the greater good of every customer, industry and community. We are hiring a talented

Content/Product keting Manager

>to join our team. If youre excited to be part of a winning team, CirrusLabs (

) is a great place to grow your career.

Experience - 3-6 yearsLocation - Bengaluru/Hyderabad/Mangalore

Own the content strategy across blog, website, LinkedIn, newsletter, and campaigns.

Create high-quality content: thought leadership, product explainers, case studies, guides, landing pages, and social content.

Partner with internal experts to translate insights into crisp, compelling narratives.

Build an editorial calendar that supports GTM goals and drives measurable engagement.

Product keting

Own positioning and messaging for key services and offerings clear, differentiated, and aligned to ICP pain points.

Develop personas, use cases, and value propositions that reflect real customer workflows.

Produce product one-pagers, pitch ks, FAQs, feature briefs, and sales enablement assets.

Support launches by coordinating messaging, content, and cross-functional readiness.

Sales Enablement

Equip sales and revenue teams with battlecards, competitive briefs, talk tracks, and objection handling.

Gather customer and prospect insights to sharpen messaging and improve conversion.

Analyze win/loss trends and feedback to refine positioning and strengthen GTM performance.

ket & Customer Insights

Conduct ongoing ket, competitor, and ICP research to inform strategy and content.

Turn customer interviews and feedback into insights that influence messaging and product direction.

itor GTM performance to understand what content and narratives drive intent and pipeline.

What You Bring

3 6 years of experience in content keting, product keting, or similar roles.

Required: B2B SaaS experience; ideally in Cybersecurity, GRC, Compliance, or adjacent kets.

Strong writing skills. You can break down complex topics simply and compellingly.

Experience developing personas, value props, and product narratives. Ability to collaborate deeply with product, sales, and leadership teams.

High ownership mindset and the ability to manage multiple projects simultaneously.

A curiosity for customer problems and how GTM systems actually work.

Why This Role Matters

This isnt a "write more content role, its a strategic one. Youll sit at the intersection of storytelling, product truth, and GTM alignment, directly shaping how customers understand us, how sales positions us, and how the ket sees our brand.

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Content/Product Marketing Manager