Content Strategist

We are Smart Joules. We are making energy efficiency simple, substantial, and profitable.

As our planet faces the alarming reality of warming temperatures, India is confronting a critical challenge: by 2030, heat stress events could cost the nation 34 Million full-time jobs—equivalent to 5.8% of its working hours.

Experience Required:

2–4 years

Location: Govindpuri

About the Role:

We are looking for a creative and analytical Content Strategist to develop and execute effective content plans that drive brand awareness, engagement, and conversions. You will collaborate closely with marketing, design, SEO, and product teams to ensure all content aligns with our business goals and audience needs.

Key Responsibilities:

• Develop and implement content strategies across digital channels (website, blog, email, social media, etc.).
• Conduct audience research to understand customer personas and content preferences.
• Plan editorial calendars and manage content production workflows.
• Write, edit, and proofread high-quality content as needed.
• Collaborate with SEO specialists to optimize content for search visibility.
• Analyze content performance metrics (traffic, engagement, conversions) and adjust strategy accordingly.
• Ensure brand voice, messaging, and tone are consistent across all content assets.
• Coordinate with designers, videographers, and external content partners.
• Identify new content opportunities to support marketing campaigns and business objectives.

Key Requirements:

• 2–4 years of proven experience in content strategy, content marketing, or editorial roles.
• Strong understanding of SEO, digital marketing, and content management systems (CMS such as WordPress, HubSpot, or similar).
• Excellent writing and editing skills with attention to detail.
• Ability to interpret analytics and translate insights into actionable recommendations.
• Experience managing multiple projects with tight deadlines.
• Familiarity with tools like Google Analytics, SEMrush/Ahrefs, and project management platforms (Asana, Trello, etc.).
• Strong communication and collaboration skills.

Job Type: Full-time

Pay: ₹40,000.84 - ₹45,000.91 per month

Benefits:

• Health insurance
• Provident Fund

Supplemental Pay:

• Yearly bonus

Work Location: In person