Jobs
Interviews
Univest logo

Content Strategist – Performance Marketing

3 years

0 Lacs

Gurugram Haryana India

Posted:22 hours ago| Platform: Linkedin logo

Apply

Skills Required

content marketing reports creativity data drive writing strategies strategy engagement video script analyze test messaging

Work Mode

On-site

Job Type

Full Time

Job Description

Location:

Experience:

Department:

Reports to:


Role Overview

Content Strategist


Key Responsibilities

  • Content Strategy for Performance:

     Develop and execute content strategies focused on customer acquisition, engagement, and conversion across Meta, Google, YouTube, and other paid platforms.

  • Collaborate with Marketing Teams:

     Work closely with Performance Marketing, Growth, and Product teams to craft funnel-optimized content.

  • Ad Copy & Landing Pages:

     Create high-performing ad copies, banners, taglines, hooks, and value propositions that boost CTR and reduce CAC.

  • Video & Script Content:

     Draft impactful video scripts and short-form content for performance creatives (especially for YouTube and Meta ads).

  • Data-Led Optimization:

     Analyze content performance (CTR, conversion rates, bounce rates) and iterate based on A/B test results and campaign metrics.

  • Platform Adaptation:

     Tailor messaging and tone for each platform (Meta, Google, YouTube, LinkedIn, etc.) while maintaining a unified brand voice.

  • Product Understanding:

     Translate financial product benefits into user-centric narratives to improve acquisition and onboarding.


More Jobs at Univest

Commodities Trader - Analyst (Gold/ Silver/ Crude/ Aluminium)

Gurugram, Haryana, India

Experience: Not specified

|

Salary: Not disclosed

Manager - Performance Marketing

Gurugram, Haryana, India

2.0 - 4.0 yrs
|

Salary: Not disclosed

Performance Marketing

Gurugram, Haryana, India

2.0 - 4.0 yrs
|

Salary: Not disclosed

Senior Options Trader

Gurugram, Haryana, India

Experience: Not specified

|

Salary: Not disclosed

QA Analyst - Mobile Automation

Gurugram, Haryana, India

3.0 - 3.0 yrs
|

Salary: Not disclosed

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview
cta

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.

Job Application AI Bot

Job Application AI Bot

Apply to 20+ Portals in one click

Download Now

Download the Mobile App

Instantly access job listings, apply easily, and track applications.

Google Play App Store
coding practice

Enhance Your Skills

Practice coding challenges to boost your skills

Start Practicing Now
Univest logo
Univest

RecommendedJobs for You

Univest logo

Content Strategist – Performance Marketing

Univest

Gurugram, Haryana, India

Univest logo

Content Strategist – Performance Marketing

Univest

Gurugram, Haryana, India