Content Strategist

Content Strategist & Editor

Job Title: Content Strategist & Editor (Reels + Brand Personality)

Location

Salary:

Role Description

This is a full-time on-site role for a Content Strategist located in Ahmedabad. We are looking for a Content Strategist & Editor who can balance content strategy plus execution someone who can think strategically, create ideas that align with the brand’s goals, and also execute them hands-on through Reels, editing, writing, and visuals.

Qualifications

• 1–3 years of experience in content strategy, content development, content marketing, or social-first roles.
• Strong editing and design skills: Cap Cut, VN, Reels-native editing + Canva/Adobe.
• Exceptional writing skills in English; Hinglish copy skills a strong advantage.
• Proven ability to generate content that aligns with organizational and business goals.
• Ability to work collaboratively across small, fast-moving startup teams.
• Familiarity with SEO best practices.
• Create storytelling arcs and campaigns 
• Align content with Benpani’s brand voice
• Plan, shoot, edit, and publish

Why Join Benpani

• Opportunity to own the voice and creative engine of a disruptive social-first fashion brand.
• Freedom to experiment with bold ideas that merge culture, content, and fashion.
• Role designed for growth: evolve into Head of Content/Creative Director as the brand scales.
• Dynamic startup culture built on experimentation and storytelling.