Content Specialist And Social Media Internship in Ahmedabad

Selected Intern's Day-to-day Responsibilities Include

• Write, edit, and proofread compelling content tailored for various platforms including social media, blogs, email, and websites.
• Develop engaging, audience-centric visuals and copy to boost online presence.
• Repurpose long-form content (e.g., blogs, reports) into social media-friendly formats such as carousels, infographics, reels, or threads.
• Collaborate with marketing and brand teams to plan and execute content strategies aligned with overarching brand goals.
• Define content pillars, themes, and tone of voice for different target segments.
• Analyze campaign performance to refine and optimize future strategies.
• Post and schedule content across highly effective platforms such as Instagram, LinkedIn, Facebook, X (Twitter), YouTube, TikTok, and Threads.
• Monitor engagement metrics and adjust tactics accordingly.
• Engage with the community through comments, DMs, and brand mentions.
• Conduct ongoing research into industry trends, audience preferences, and competitor activities.
• Use insights to inform content creation, improve relevance, and maximize reach.
• Work closely with design, marketing, and product teams to ensure cohesive messaging.
• Provide content support for campaigns, product launches, or event promotions.
• Maintain a feedback loop to continuously improve content quality.
• Ensure all content adheres to the brand’s tone, voice, and style guide.
• Uphold consistency across every touchpoint, including captions, visuals, hashtags, and call-to-actions.
• Plan and maintain detailed editorial and social media calendars.
• Coordinate the timely delivery and publication of content across platforms.
• Adapt and tailor content for each platform’s best practices (e.g., character limits, image sizes, algorithm behavior).
• Stay updated with evolving platform features and leverage them creatively (e.g., Stories, Shorts, Threads, Lives).