About the Role: Lead Basil Leaf’s social presence and brand communication. You’ll plan campaigns, manage collaborations, and ensure the agency’s output matches our brand voice and vision. Key Responsibilities: Plan and oversee monthly content calendars. Review agency creatives and stories for brand alignment. Write captions, manage posts, and maintain engagement. Coordinate influencer, stylist, and PR activities. Track analytics and report key insights. KPIs: Steady engagement & follower growth. Quality influencer/PR features monthly. Consistent posting & brand tone. Strong coordination between in-house team & agency. Ideal Profile: 2–4 years of experience in fashion or lifestyle social media. Excellent communicator, organized, with a keen eye for aesthetics.

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Content Marketing Executive