Content Marketer

As a content marketer, you will be responsible for researching trends in your field and developing digital content strategies across various online platforms. Your focus will be on understanding your audience and creating engaging blog posts, emails, and social media content that drive traffic, engagement, and ultimately, sales and brand promotion. Utilizing online tools to identify audience questions and repurposing popular content will be key aspects of your role. Collaboration with design and writing teams to ensure high-quality content production, development of editorial calendars, delegation of tasks, and adherence to deadlines will be part of your daily tasks. You will also be creating email campaigns for users who engage with gated content or opt-in to mailing lists. Monitoring and measuring marketing results to guide future campaigns, implementing SEO best practices, and understanding the best platforms for different types of content will also be essential. To qualify for this role, you should hold a Bachelor's degree in marketing or a related field, possess excellent written and verbal communication skills, and have 3-5 years of experience in web content production. Specific knowledge of various online channels such as blogs, SlideShare, Facebook, Twitter, etc., and experience in creating effective Calls-to-Action (CTAs) based on visitor lifecycle stages are required. If you are an analytical thinker with an audience-first mindset and meet these requirements, we encourage you to apply for this exciting opportunity.,