Content Creator ( Instagram )

Company Description Excellent Publicity is one of the fastest growing media agency, headquartered at Ahmedabad with 6 other offices - 5 in India and 1 in UAE. We have served 3,000+ clients including the likes of Google, Amazon, UBER, Reliance, Adani, Tata across our 3,00,000+ media services over past 13 years of our journey. Website - http://www.excellentpublicity.com Linkedin - https://www.linkedin.com/company/excellent-publicity Instagram - https://instagram.com/excellentpublicity Job Summary The Instagram Content Creator creates engaging content to boost brand presence and audience engagement. Responsibilities include crafting high-quality posts, optimizing reach, analyzing performance, and driving community interaction. Strong creativity, branding expertise, and platform knowledge are key. Roles & Responsibilities Develop and implement a compelling Instagram content strategy aligned with agency objectives. Analyze industry trends, audience behavior, and competitor tactics. Ensure content aligns with brand voice and campaign goals. Produce engaging posts, stories, reels, and carousels that captivate the audience. Maintain superior visual aesthetics and brand consistency. Optimize captions, hashtags, and geotags for maximum reach and visibility. Drive follower growth, boost engagement, and enhance brand presence. Foster community engagement through active interactions in comments and DMs. Implement interactive campaigns such as polls, quizzes, and live sessions. Track key analytics to evaluate content effectiveness. Conduct A/B testing on formats, captions, and posting schedules. Adapt strategies based on data-driven insights to enhance performance. Key Skills Required Stay ahead of trends & experiment with new formats. Understanding of design, color theory, and branding consistency. Knowledge of Instagram algorithms, trends, and best practices. Crafting compelling captions, hashtags, and keyword optimization. Show more Show less